Using Humor Effectively in your writing.

Using humor without crashing and burning.

In partnership with

Alright, let’s talk about something fun: humor on X.

It’s not just about throwing out a quick joke and hoping for a retweet storm.

Nope, it’s more like a warzone.

Writing posts that make people laugh without ticking off half your followers is a skill, and I’m here to help you nail it because, honestly, some of you could use a nudge.

Here’s how to sprinkle some wit into your X posts without crashing and burning.

Know Who You’re Talking To

You can’t just drop a sarcastic quip in a crowd that’s all about, say, vintage typewriters and expect them to lose it.

Humor works when it clicks with your people.

Are your followers into tech memes about buggy code?

Or maybe they’re book nerds who cry over misplaced commas? (Seriously).

Take a sec to check out their bios or scroll their posts.

Get a feel for the vibe.

Posting random jokes without knowing your audience is like cracking a pun at a super serious meeting.

Got to read the room, folks.

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Timing’s Kind of a Big Deal

X moves at light speed, so that clever jab about yesterday’s viral thing?

Already old news.

If you want laughs, tie your humor to what’s buzzing right now, but don’t be that person hopping on every trend like it’s a TikTok dance.

A well-timed poke at a fresh meme or hot topic can get you some chuckles.

Still riffing on last year’s trends?

Yeah, maybe take a breather.

Peek at X’s trending topics before you hit post.

It’s not rocket science.

Keep It Chill, Not Over-the-Top

You don’t need to yell “this is funny” or start fake laughing for the sake of it.

Instead of something like “My coffee maker’s broken, I’m doomed LOL,” try “Coffee maker quit on me.

Now I’m just a zombie with Wi-Fi.” See?

It’s got bite without begging for laughs.

Dial it back, and your followers might actually stick around.

Punch Up, Not Down

If your idea of funny is picking on someone’s looks or taking cheap shots at people who’ve got it rough, we’ve got a problem.

Humor on X shines when it aims at big shots, absurd situations, or even yourself.

A little self-deprecation?

Always a win.

A sly dig at some CEO’s out-of-touch post?

Love it. But making fun of someone who’s struggling?

That’s not humor.

That’s just you being an Ahole.

Don’t be shocked when your mentions turn into a dumpster fire.

Test Your Jokes First

Before you drop that edgy one-liner, maybe run it by a friend or two who’ll keep it real with you.

If they’re side-eyeing it, rework it. X doesn’t mess around.

ne bad joke can haunt you for days.

Not everyone’s laughing at your spicy take, trust me.

It’s Okay to Flop Sometimes

Look, even the funniest folks on X bomb now and then.

If your joke gets zero likes, don’t lose it, just keep going.

Think about why it didn’t land.

Too niche?

Trying too hard?

Tweak it and try again.

X gives you a fresh shot every few minutes.

Just don’t go all “you didn’t get my genius” in a follow-up thread.

That’s a rough look.